Regardless of the complexity of the topic or the skill of the audience, your primary goal is always to be fully understood. You will accomplish this by adapting your vocabulary and by multiplying examples and analogies. If you don’t do this, it means your real goal is to demonstrate your expertise. And that’s the antithesis of leadership!
To reread :
- To speak is to have the power!
- Why do good speakers project such strong leadership?
- To be understood, be concrete